Monday, October 3, 2011


“At Twitter, they like to measure human events in tweets per second, or TPS. The more tweets per second, the more impressive and important the event—Twitter as the most important measure of human history. The company started releasing this number the summer of 2009, when ­Michael Jackson died and crashed Twitter’s service under the weight of 493 TPS.
On computer monitors on floor three, they can watch TPS for an event spike like commodities on a trading desk. The freak earthquake in Virginia in August reached 5,500 TPS, a number released to the press as a significant barometer of impact: “More tweets than Osama bin Laden,” said the London Telegraph.
That compares to 5,530 TPS for the Japanese earthquake and tsunami. Or 6,436 TPS for the 2011 BET Awards, and 5,531 for the NBA Finals. In August, the new Twitter record was set: 8,868 TPS for Beyoncé’s performance at the MTV Video Music Awards.”

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